ETAIL BOSTON 2026
Meet us at eTail Boston 2026
RTB House will be heading to Boston this summer for eTail Boston 2026 for thought leadership, curated networking and an invite-only VIP dinner experience.
August 10-12, 2026
Sheraton, Boston
RTB House
STAGE
Fully Integrating AI
Catch
Jaysen Gillespie on stage at eTail Boston 2026
Jaysen Gillespie, VP & Global Head of Product
Marketing and Analytics,
takes the stage multiple times throughout eTail Boston 2026. Don't miss him at the following sessions:
Monday, August 10
Wednesday, August 12
8:30AM — AI & The Customer Journey: Chairperson’s Opening Remarks
AI is no longer a future trend. It’s already changing how consumers discover products, research brands, and make purchase decisions. Join Jaysen Gillespie as he shares exclusive findings from RTB House’s latest global consumer research, exploring how AI is reshaping the path to purchase and what marketers need to know as AI becomes an increasingly influential part of the customer journey.
3:05 PM — Ask the Experts Town Hall Panel: Fully Integrating AI into Your Tech Stack: Measuring Real Impact and Incrementality in Retail
- Hemang Upadhyay, Sr Manager, Product Management, IA, LG Electronics
- Sharat Dwibhasi, Associate Director, Marketing Analytics, Chewy
- June Cho, SVP, Marketing Tailor
- Jaime Collins, Director of eCommerce, Jolyn
- Moderator: Jaysen Gillespie, VP Global Head of Product Marketing and Analytics, RTB House
Sessions
8:40 AM — AI & The Customer Journey: Chairperson’s Opening Remarks
As AI reshapes where shopping journeys begin, marketers need to rethink how they drive growth. This session explores how changing consumer behavior is redefining customer acquisition, brand visibility, and performance - and what marketers should do to stay ahead.
9:35 AM — Main Stage: Keynote Panel: Power Partnerships: Leveraging Brand Collaborations and Influencer Relationships to Spark New Growth in eCommerce
- Meenakshi Lala, CEO, UrbanStems
- Catherine HaydenExecutive Vice President, Chief Marketing OfficerKate Farms
- Talia Monroem, SVP of Commercial Growth, Chobani
- Alyssa Brown, VP Marketing , Teleties
- April Guidone, COO, SMAC Entretainment
- Moderator: Jaysen Gillespie, VP Global Head of Product Marketing and Analytics, RTB House
12:15 PM — Main Stage: Keynote Panel Debate: The AI Hype Gap: Navigating the Real Challenges and Cultural Pushback in an AI-Driven World
- Stephen Simonis, CRO, Beard Club
- Avani Oswal, Head of Digitial, Elizee
- Elizabeth Drori, Head of E-Commerce, Kizik
- Moderator: Jaysen Gillespie, VP Global Head of Product Marketing and Analytics, RTB House
Sessions
ACTIVATION
Coffee. Recharge.
Need an afternoon boost? Stop by RTB House at
kiosk K3!
Just like every retailer’s path to purchase, no two cups are the same
Swing to connect with RTB House and stick around for a little surprise: a coffee pick-me-up activation where you can personalize your cup to keep you energized between sessions.
BOOK A CALL
Connect with us at eTail Boston.
Gen Z shops on their phones, boomers stick to desktop, but everyone ends up at the same place: a decision. Let's make yours easier. Grab 1:1 time with our team to talk through the impact of adding Deep Learning-powered campaigns to your existing marketing stack.
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VIP DINNER
VIP Invite-Only Happy Hour and Dinner
Day 1 - Monday, August 10, 6:30 pm - 10:30 pm
Evening details
Join RTB House and Fospha for spritzes, hors d’oeuvres and dinner with fellow industry leaders on Monday, August 10th at a special location — by invitation only. Register below.
